Marketing
40+ e-mail campaigns
150+ campaign partners
100k → 1.3m e-mail subscribers
1350% e-mail database growth
I worked with COOLS, DARA Artisans and PUBLIC Hotel to grow their e-mail databases through user acquisition sweepstakes campaigns, cross marketing partnerships and co-branded collaborations.
I’ve been the lead contact for 40+ campaigns, have worked with 150+ partners and increased the size of my clients’ databases by up to 1350% (from 100k to 1.3m) in under a year, increasing site traffic and sale conversions in return.
Graphic Design
+ dedicated e-mails
+ banners
+ custom graphics for campaign partners
+ campaign event invitations
+ partner logo optimization
Copywriting
+ e-mail subject lines
+ boiler plates
+ A/B testing
+ sweepstakes landing pages + TOC
+ social media captioning + paid ads
+ website copy
+ general merchandising e-mails
+ newsletters
Logistics
+ confirm partners
+ secure prizing (typical value of ~$5K per campaign)
+ provide unique tracking links to all partners
+ manage content calendars
+ analyze post-campaign metrics
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